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Case study 01 / 08 · Real estate

Raya Developments

A real-estate identity carried across architectural signage, print and brand communications.

Client
Raya Developments
Industry
Real estate
Services
Brand identity · Signage · Print · Social media
Deliverables
7 items
Raya Developments work by Vision Arabia

Overview

Raya Developments is a real-estate developer. We built its identity around an Arabic calligraphic mark that feels established and premium, then carried it through every place customers meet the brand.

From the lettering on the building and the flags outside, to the brochures, stationery and social media that follow up, every touchpoint speaks with one consistent voice.

What we delivered

  • Calligraphic logo and visual identity
  • Building and interior signage
  • Outdoor flags and building wraps
  • Company brochures and project catalogues
  • Stationery and business cards
  • Social media content
  • Branded merchandise

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